If you’re an author using Facebook, know that it's more than just a place to connect with friends and family. Facebook is a powerful tool for growing your audience, engaging directly with readers, building your brand, and driving book sales. I've worked with many authors to help them make the most of this platform, and now I’m here to help you do the same! I’ll explain how to create a Facebook author page and provide tips and best practices for authors using Facebook.  How to

If you’re wondering how to market your book without social media, this one’s for you!

With the TikTok ban lifting (for now), it could be a good time for authors to jump into the platform and use TikTok to promote books. I know many authors find creating TikTok videos intimidating, whether it’s the fear of being on camera or not knowing how to use the platform. I get it. I’ve been there too. But once you take that first step, you’ll quickly see that your fears were smaller than they seemed. And the potential payoff is high, as TikTok is an excellent platform to

Recently, an author in my community asked me: Is advertising my book worth the cost? Because this isn't a simple yes or no answer, I thought I’d share a blog post where I provide you with more information on the topic so you can decide whether investing in paid book advertising is a smart choice for you. Here's what I’ll cover:  Is advertising my book worth the cost?  Where can I advertise my book? Which platform should I use to advertise my book? Should I advertise my book

Written a book? Want to sell enough copies to earn additional income or make a living? As a professional book marketer, I’ve coached countless authors to think more like entrepreneurs. I’m here to reveal three things you should know when you set up an author business and highlight proven marketing strategies you can use to reach more readers: 3 things to know when you set up an author business 1. Think of yourself as a business owner 2. Consider a legal structure 3. You’ll

Did your book get picked up by a publisher? Here are 12 questions you need to ask.

I’m here to explain what you need to know about self publishing your book on Amazon, using their Kindle Direct Publishing (KDP) platform.

Here are my answers to the top 10 frequently asked questions about book marketing.

Learn what to expect as a first-time author, whether you're working with a publisher or self-publishing.

Read five book cover design tips to consider when planning your book design.

In this post, I answer “What is Amazon A+ Content?”, explain where it appears, highlight the benefits, and share how to create and upload it

In this post, I share seven marketing tips for fiction authors to help you have a successful book launch.

Becoming a first-time author can be an overwhelming experience. Discover seven things every first-time author should know.