If you’re an author using Facebook, know that it's more than just a place to connect with friends and family. Facebook is a powerful tool for growing your audience, engaging directly with readers, building your brand, and driving book sales. I've worked with many authors to help them make the most of this platform, and now I’m here to help you do the same! I’ll explain how to create a Facebook author page and provide tips and best practices for authors using Facebook.  How to

With the TikTok ban lifting (for now), it could be a good time for authors to jump into the platform and use TikTok to promote books. I know many authors find creating TikTok videos intimidating, whether it’s the fear of being on camera or not knowing how to use the platform. I get it. I’ve been there too. But once you take that first step, you’ll quickly see that your fears were smaller than they seemed. And the potential payoff is high, as TikTok is an excellent platform to

Recently, an author in my community asked me: Is advertising my book worth the cost? Because this isn't a simple yes or no answer, I thought I’d share a blog post where I provide you with more information on the topic so you can decide whether investing in paid book advertising is a smart choice for you. Here's what I’ll cover:  Is advertising my book worth the cost?  Where can I advertise my book? Which platform should I use to advertise my book? Should I advertise my book

Contributor: Chris Hamrick Instagram is a valuable social media platform which authors can use to build their brand, connect with their target audience, and drive book sales. Whether you’re preparing to become a first-time author or have already released your book, learning how to use Instagram for promotion can help you build your audience and increase sales. In this post, you can read about the following topics: 5 ways to promote your book on Instagram 1. Photo posts 2. Ree

Discover how to create content for social media in six steps and peruse helpful strategies for maintaining consistency.

In this post, I answer “What makes a successful author?” by sharing five qualities you can adopt if you want to sell more books.

Discover seven effective social media strategies for authors to build your audience and drive book sales.

Discover strategies for using Instagram, Tik Tok, LinkedIn, and Facebook, including what content to share, how often to post, and ways to en