With the TikTok ban lifting (for now), it could be a good time for authors to jump into the platform and use TikTok to promote books. I know many authors find creating TikTok videos intimidating, whether it’s the fear of being on camera or not knowing how to use the platform. I get it. I’ve been there too. But once you take that first step, you’ll quickly see that your fears were smaller than they seemed. And the potential payoff is high, as TikTok is an excellent platform to

Written a book? Want to sell enough copies to earn additional income or make a living? As a professional book marketer, I’ve coached countless authors to think more like entrepreneurs. I’m here to reveal three things you should know when you set up an author business and highlight proven marketing strategies you can use to reach more readers: 3 things to know when you set up an author business 1. Think of yourself as a business owner 2. Consider a legal structure 3. You’ll

Here are my answers to the top 10 frequently asked questions about book marketing.

Learn what to expect as a first-time author, whether you're working with a publisher or self-publishing.

Becoming a first-time author can be an overwhelming experience. Discover seven things every first-time author should know.