If you’re an author using Facebook, know that it's more than just a place to connect with friends and family. Facebook is a powerful tool for growing your audience, engaging directly with readers, building your brand, and driving book sales. I've worked with many authors to help them make the most of this platform, and now I’m here to help you do the same! I’ll explain how to create a Facebook author page and provide tips and best practices for authors using Facebook.  How to

If you’re wondering how to market your book without social media, this one’s for you!

With the TikTok ban lifting (for now), it could be a good time for authors to jump into the platform and use TikTok to promote books. I know many authors find creating TikTok videos intimidating, whether it’s the fear of being on camera or not knowing how to use the platform. I get it. I’ve been there too. But once you take that first step, you’ll quickly see that your fears were smaller than they seemed. And the potential payoff is high, as TikTok is an excellent platform to

As an author, Instagram isn’t just for sharing pretty pictures, it’s a powerful tool to grow your audience, connect with readers, build your brand, and ultimately sell more books. I’ve seen many authors thrive on Instagram, and after years of using the platform myself, I’ve learned what it takes to create a profile that really draws in your target audience. Today I’m here to explain how to set up an Instagram author account that gets you–and your work–noticed.  How to set up

As an author, LinkedIn can be a great tool to help you grow your audience, connect with readers, build your brand, and ultimately sell more books. I’ve worked with plenty of authors who’ve found success on LinkedIn, and after using the platform myself for many years, I’ve learned a lot about how to set up a profile that attracts a target audience. While I’ve already covered best practices for authors on LinkedIn , today I want to walk you through the simple steps to set up an

Did you know that nearly 25% of all book sales for the year occur during the holiday season? Today I'll share 24 holiday book promo ideas!

Here are my answers to the top 10 frequently asked questions about book marketing.