With the TikTok ban lifting (for now), it could be a good time for authors to jump into the platform and use TikTok to promote books. I know many authors find creating TikTok videos intimidating, whether it’s the fear of being on camera or not knowing how to use the platform. I get it. I’ve been there too. But once you take that first step, you’ll quickly see that your fears were smaller than they seemed. And the potential payoff is high, as TikTok is an excellent platform to

As an author, Instagram isn’t just for sharing pretty pictures, it’s a powerful tool to grow your audience, connect with readers, build your brand, and ultimately sell more books. I’ve seen many authors thrive on Instagram, and after years of using the platform myself, I’ve learned what it takes to create a profile that really draws in your target audience. Today I’m here to explain how to set up an Instagram author account that gets you–and your work–noticed.  How to set up