With the TikTok ban lifting (for now), it could be a good time for authors to jump into the platform and use TikTok to promote books. I know many authors find creating TikTok videos intimidating, whether it’s the fear of being on camera or not knowing how to use the platform. I get it. I’ve been there too. But once you take that first step, you’ll quickly see that your fears were smaller than they seemed. And the potential payoff is high, as TikTok is an excellent platform to